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by Jordan Gallant · Posted
This week, Canon released the RF 16-28mm STM compact zoom lens; FUJIFILM introduced the INSTAX WIDE EVO camera; Panasonic added three new 4K camcorders to its catalog; and Pelican rolled out new travel bag and storage ecosystems. On top of all that, NAMM 2025 started this week, so we saw tons of new music gear and technology from the biggest names in the industry.
Canon Adds a Compact RF Zoom
Boasting a compact, lightweight form factor, the
Posted
Canon’s new year begins with the announcement of a new mirrorless lens, the RF 16-28mm f/2.8 IS STM, a wide-angle zoom with a bright f/2.8 aperture throughout the entire zoom range. Engineered to deliver L-series build and image quality while remaining accessible to shooters of all levels, RF 16-28mm f/2.8 is the smallest and lightest zoom in the RF family and an ideal anytime, anywhere lens for both photo and video.
by Javier Pinero · Posted
FUJIFILM’s instant camera fan favorite is back with several new features designed to boost the user’s creative experience. The INSTAX WIDE EVO arrives as the brand’s most premium hybrid instant camera to date, allowing for an unparalleled analog and digital experience.
FUJIFILM INSTAX WIDE
by Jordan Gallant · Posted
A new year means more new products are on the horizon—not to mention the anticipation of what this year’s conventions might bring. But before we get too carried away wondering what’s to come, let’s revisit what came out this past week, including new products from Leica, DZOFilm, and Wescott.
Leica Levels up with the SL3-S
Leica treated us to a new mirrorless powerhouse: the SL3-S. Its centerpiece?
by Luke Rollins · Posted
Legendary camera maker Leica kicks off its centennial with the release of the SL3-S Mirrorless Camera, a fast and flexible upgrade to 2024’s SL3. Leica’s latest hybrid interchangeable lens camera boasts a new 24MP full frame sensor capable of 30 fps capture, making it the company’s speediest camera yet, while also introducing a new autofocus system and unlimited Open Gate 6K video recording. Encased in a weather-resistant,
by Jordan Gallant · Posted
It’s 2025 and we are back with our weekly roundup of new product releases! With CES in full swing, we’ve been working hard to keep you up to date with all of the notable announcements. On top of that, Shure, OBSBOT, DJI, and Hollyland have new products to share. From microphones and PTZ cameras to drone add-ons and headphones, we’re giving you a little something from every category.
CES 2025
The Consumer Electronics Show (CES) is winding down, and, as usual, there were a ton of
by Jordan Gallant · Posted
We’re on the final stretch before the holidays, and even though the releases have slowed down, there’s still some last-minute items hitting the news. This week, Viltrox introduced an AF 35mm lens, Sirui released a 40mm T1.8 1.33x Anamorphic lens with autofocus, and Panasonic added to the Lumix lineup with the G97 and ZS99.
Viltrox Adds a 35mm to the AF Lens Line
Available in Sony E, FUJIFILM X, and Nikon Z mounts for a wide range of mirrorless coverage, the
by Steve Levy · Posted
Panasonic is shaking up the compact digital camera market with their new Lumix G97 Micro Four Thirds camera with Lumix G Vario 12-60mm f/3.5-5.6 lens and Lumix ZS99 point-and-shoot. The newest additions to Panasonic’s Lumix lineup give everyday photographers and travelers a fresh pair
by Jordan Gallant · Posted
Another week, another roundup. This week, Hohem upgrades the iSteady M7 with AI tracking and RODE introduces the Wireless GO III with 32-bit float recording.
Hohem Brings AI Tracking to the iSteady
The newest iteration of Hohme’s flagship iSteady gimbal now features integrated AI tracking—an upgrade over the previous model which required the use of a separate module or app. The iSteady M7 includes an advanced AI tracking
by Zack Young · Posted
High-volume photography work is a cornerstone of the professional photo ecosystem that rarely gets its time in the spotlight. Headshots for schools, teams, clubs, etc. is an area where enterprising photographers find huge growth opportunities. To assist in these assignments, Canon has announced a firmware upgrade for their EOS R7,
by Jordan Gallant · Posted
The holidays are approaching fast! Maybe you have yet to finalize your list, or maybe your photographer family member has given you no guidance. Do not fear—this week’s roundup will provide some inspiration. Thypoch announced a new focal length in their Simera-C line, Profoto released the Pro-B3 monolight, Venus Optics introduced the Laowa Sword Macro lens series, and SanDisk came out with the new Extreme PRO USB4 Portable SSDs.
Thypoch Expands the Simera-C Lineup
A new addition has been made to the Thypoch Simera-C cine lens line. With a
by Jordan Gallant · Posted
Need something extra to be thankful for this week? How about some new product releases! DJI added to its wireless microphone systems with the Mic Mini and Venus Optics released a full-frame version of their Laowa Nanomorph lenses.
DJI Shrinks Their Wireless Mic System
In the newest iteration of their wireless microphone system lineup, DJI has brought us the Mic Mini, a compacted version that does not skimp on features. The new system is designed with content creators in mind thanks to its compatibility with a wide array of devices. It is
by Jordan Gallant · Posted
Lots of big announcements this week, including new releases from Sony and LightPix Labs that should definitely appeal to hybrid shooters. Elsewhere, Aputure expanded its STORM series with two new LED monolights.
Sony Unveils New Flagship Camera
The biggest news this week was Sony’s unveiling of the a1 II, an upgrade of the original Alpha 1 flagship with some impressive new features and enhancements. The second generation
by Luke Rollins · Posted
Sigma announces the addition of four new Canon RF lenses to its Contemporary line in 16mm f/1.4 DC DN, 23mm f/1.4 DC DN, 30mm f/1.4 DC DN, and 56mm f/1.4 DC DN focal lengths. Sigma's Contemporary lenses are designed to promote performance in compact and lightweight form factors, and these latest primes continue this philosophy by offering a bright f/1.4 maximum aperture across four popular focal lengths.
by Luke Rollins · Posted
Sirui just announced its new line portrait-friendly Aurora 85mm f/1.4 lens, available for Sony E, Nikon Z, and FUJIFILM X mount cameras. Lightweight at 1.2 pounds and compact at 4” long, the lens benefits photo and video applications when shot handheld or when mounted on a gimbal.
Sirui Aurora 85mm f/1.4 lens
In addition to its